Body Labs Launches BodyKit

March 3, 2015 Body Labs Launches BodyKit

Using Body Lab’s core technology, BodyKit powers the creation of better-designed products, recommendations, and experiences in a simple and scalable way

NEW YORK — MARCH 3, 2015 — Body Labs (www.bodylabs.com), providers of the leading platform for creating and customizing highly accurate and versatile 3D models of the human body, announced today the beta launch of BodyKit, a collection of API’s and embeddable components for integrating the human body into apps and tools. Developed to provide unprecedented access to the world’s most comprehensive data-driven model of human body shape, pose and movement, BodyKit facilitates a host of functions that include creating, visualizing, posing, measuring, analyzing, animating, and comparing 3D body models. BodyKit is a powerful toolset meant to be used for anything from early-stage prototypes or lightweight applications to large-scale platforms.

“The BodyKit API transforms the human body into a versatile platform for design and development,” said Bill O’Farrell, Co-founder and CEO of Body Labs. “By bridging the gap between the physical self and the digital world, we are accelerating the mass customization of highly personalized products and experiences. We see endless possibilities for the innovation that can emerge from the commercialization of our body modeling technology, especially in fitness & health, apparel, and video gaming.”

Built on years of research and development, Body Labs’ technology provides a simple, fully automated way to create 3D avatars of the human body that can move seamlessly and naturally through the entire range of human motion. With BodyKit, the complexity of the human body is presented in a simple API. By integrating the features of BodyKit, businesses and individuals can:

  • Create: Upload a 3D body scan or set of measurements to accurately create an individual’s 3D body model.
  • Visualize: See and interact with body models from inside your app or website.
  • Pose: Repose body models throughout the entire range of human motion, maintaining realistic soft tissue deformation and shape deformation throughout.
  • Measure: Extract 50+ standard body measurements, taken consistently in the same place across all body shapes and poses.
  • Analyze: Calculate complex values (e.g., volume, surface area) automatically for any body.
  • Animate: Apply motion capture sequences to body models to quickly generate ultra-realistic high quality animations of human movement.
  • Compare: Size up two or more bodies against each other, or track how one body changes over time, using precise heat-map visualization or custom metrics.
  • Discover: Determine where someone fits within a specific subpopulation and how they compare to a prototypical or average body for that group.
  • Export: Download body models in any pose in a variety of file formats, compatible with many 3D CAD programs.

To learn more about BodyKit, please head to www.bodylabs.com/solutions.

About Body Labs

Founded in 2013 and headquartered in Manhattan, Body Labs collects, digitizes and organizes all of the data and information related to human body shape, pose, and motion. Its mission is to transform the human body into a digital platform upon and around which goods and services can be designed, produced, bought and sold.

For more information, please visit: www.bodylabs.com.

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